Logistic solutions for Fashion retail
The success of companies in the sphere of clothing retail directly depends on a competently built logistics. After all, delaying a new collection on the shelves of stores even for a week can cause great damage to their profits. Particularly acute issue related to the timely delivery of goods, stands up for businesses that own a network of shops.
Of particular importance are the problems of the safety of goods, the conditions for their transportation, and so on. Often, retailers or clothing manufacturers have to build their own logistics, buying cars, hiring drivers, freight forwarders, longshoremen, spending a lot of time looking for storage space, and paying taxes, which in turn leads to costs and the impossibility of accurately calculating the costs of logistics.
One of the elements of successful activity of organizations that sell clothing is a properly organized logistics service, that is, work that involves the storage of goods, their transportation, processing, sorting and packaging, labeling of goods with bar codes.
3PL-operators help significantly speed up the turnover of products, select goods in accordance with the requirements of retail stores, thereby ensuring the full range of clothing. As a result, customers of wholesale companies – retailers – can use a full range of goods formed in one place, and wholesalers save their money due to less supplies.
A separate entity is an online store, the organization of logistics which has its own characteristics. So, in online retail logistics is divided into 3 main blocks: the movement of goods from the manufacturer or supplier; storage of clothes in a warehouse; moving products from the warehouse directly to the buyer. In each of these blocks, the owner of the online store must make a choice: organize everything himself or give part of it to outsourcing. Having delegated logistics through the fullfilment system, the online store receives a full range of logistics services. Obligations to receive goods from the supplier, their storage, packaging- all of this is assumed by the performer. Operators organize delivery, receiving money from customers and processing returns. Thanks to outsourcing, the online store will be able to fully concentrate on advertising and sales.
Warehouse storage technologies
Warehouse of clothing differ from other warehouses in that it practically has no pallets.
Its specificity lies in the fact that work is carried out with each unit of the product.
That is why the warehouse requires such logistics solutions that could provide free access to every single suit, dress or coat.
The technology of warehousing of clothes largely depends on one of the 2 ways of storing it: clothes can be packed in bags and stacked in piles or boxes; clothes are placed on hangers.
Handling folded clothes easily. Since it does not crumple in a pile or a box, you can just take it, and then put it in the desired place. Suspended clothing – suits, raincoats, fur products, sheepskin coats, in general the whole range of winter clothes – implies a more complex and at the same time accurate handling, subject to additional processing. This is done as follows. Clothes that come in containers are stocked in a warehouse as you like, and then sent to stores. In the store, as a rule, there is a special room where such clothes are ironed or steamed, after which it is put into the hall.
If the flow of clothes is large, then it is difficult for the store’s employees to deal with it, therefore in warehouses, in advance, additional processing of each product is carried out.
All this work can be outsourced.
Clothes are sent to the shops, ready for sale. Therefore, in the company’s warehouses there are places that are designed to store goods, as well as the zone where clothes are accepted, orders for retail stores, packing and dispatching areas are completed.
In addition, at each of the stages of warehousing of clothing is carried out: the control of its quality, distribution, which depends on whether the hangers received goods or is complicated, urgent or long-term shipping.
The equipment of the clothes depot depends on many factors.
In addition to seasonality, many other factors affect the stocking of the warehouse.
Of great importance is the segment of the clothing store – wholesale and retail.
As a rule, wholesale is reduced to the implementation of the operation “it’s arrived – it’s gone,” which implies fast processing of orders using cross-docking technology, when the incoming clothing is shipped throughout the day. Since all operations are carried out rather quickly, a large storage area is not required in this case.
Retail often takes only 30% of the total turnover, however, with it, and more problems. For example, the spring season began. To increase the efficiency of warehouse logistics, retail goods must be properly distributed, each product should find its place, including accessories.
In addition, retailing provides for the sub-classification of clothing throughout the season, if its specific size ends.
Among store owners, there is an opinion that a giant warehouse is needed to store clothes. But the competent organization of logistics allows using warehouses of moderate area. In this case, the size of the warehouse does not affect its performance in any way. So, for example, it is possible to use storage rooms with a height of 11-13 m. To optimize the space, so-called mezzanine structures are used that allow storing clothing in 2 tiers, one above the other. The structures are assembled from standard components and equipped with avenues.
Warehouse logistics of clothing provides not only its delivery, storage, shipping to the store, but also movement inside the warehouse. For this purpose specialized technical devices, mobile systems and devices are used in warehouses.
Transportation of clothes is carried out both in a folded form, packed in boxes, and in a suspended state by machines equipped with metal fenders, where they put a metal crossbar for suspension of things.
Marking of clothes
The marking of clothes is carried out at the time of acceptance, when the count of the quantity of things is being counted, and is applied not to it, but to the label or to the packaging, including to the box. Each piece of clothing, as a rule, is packed in cellophane, already on which a label with a barcode is pasted. Labels are glued even when the goods are already in stock or at the time of order formation.
Small-piece clothing storage
In warehouses with a large number and variety of goods comes clothes of different sizes. For small-piece storage of clothes, a variety of rack systems are used, which are modern means of storing small items. Such systems allow you to easily keep records of products and quickly retrieve the right product.
For companies in the sphere of Fashion-retail 3PL-operator Business Group Logistics offers storage of things depending on their type, size and quantity.
In addition, you can use the services of cross-docking, e-commerce, sorting clothes according to parameters such as seasonality, type, color, size, etc., by marking, packaging, presale preparation.
The company also offers its customers a comprehensive solution with delivery of consolidated cargoes, ensuring their integrity and safety at every stage of transportation and storage.